Rumor: OpenAI Secretly Developing Screenless Smart Speaker with Moving Parts to Look 'Alive,' Price Could Exceed $300
A Bloomberg report reveals OpenAI is developing a portable, screenless smart speaker that uses moving parts to appear lifelike, with an expected price of $300–$400 and a possible 2027 launch
The AI hardware scene may soon see a notable new player. Bloomberg's renowned tech reporter Mark Gurman reports that OpenAI, the company behind ChatGPT, is developing its first hardware device: a portable, screenless smart speaker.
According to the report, the device has a design resembling a "donut" or "hockey puck." Its most intriguing feature is that it will have "moving parts" to make the device appear more lifelike and able to interact with users more realistically, rather than being just a static speaker waiting for voice commands like current devices on the market.
Regarding price and timeline, the device is expected to retail for around $300–$400 (roughly 9,500–13,000 baht), which is considerably higher than typical smart speakers on the market. The launch is expected sometime in 2027.
That said, all of this information comes from a single source. Even though several tech outlets such as CNET, PCMag, 9to5Mac, Android Authority, and Gizmodo have all reported on it, every one of them cites the same Bloomberg report. Meanwhile, OpenAI itself has not announced or officially confirmed any details about this product.
This wave of news reflects OpenAI's broader ambition to step beyond the world of software into real devices that people can carry and interact with AI in daily life, without relying on screens or mobile apps anymore.
If true, this would mark OpenAI's first entry into the hardware market and could change how people use AI in everyday life. Thai consumers should pay attention because the projected price is high, but with the launch still slated for 2027, this remains a rumor awaiting confirmation.