Ctruh Studio: A No-Code Platform for Building 3D and XR Experiences with AI, Right in the Browser
Startup Ctruh launches Studio, a platform that uses AI to create virtual stores, 3D product showcases, and AR experiences — all without writing a single line of code
Ctruh, a startup specializing in AI, 3D, and XR (Extended Reality — augmented and virtual reality technology), has launched a product called Studio by Ctruh on Product Hunt. The company claims it is the world's first all-in-one, AI-powered XR commerce platform.
The platform's key strength is that it runs natively in the browser. Users — whether brands, retailers, creators, or enterprises — can build immersive digital shopping experiences without writing code, hiring developers, or installing plugins or specialized hardware. Features bundled into a single system include 3D asset creation, product management, AR, virtual try-on, an interactive 3D visualizer, a product configurator, and virtual stores.
At the heart of the system is VERSA AI, Ctruh's proprietary generative AI engine, which can convert text into 3D assets and transform product images into ready-to-use 3D models within minutes.
On pricing, Studio by Ctruh offers Free, Pro, Business, and Enterprise tiers, covering everyone from students and creators to startups, SMEs, and large enterprises.
Ctruh was founded by Vinay Agastya in 2022 (some sources say 2023). The Product Hunt launch post was published by Sharun, the company's GTM lead. Multiple independent sources corroborate details of this launch, though the 'world's first' claim comes from the company itself and has not been externally verified.
No-code tools that build 3D/XR experiences directly in the browser lower costs and technical barriers, allowing small businesses, online retailers, and Thai creators to make 3D product showcases or virtual stores themselves without hiring a development team. A free tier is also available for trial.